Catalogue vs. Dynamic Content

Area	Catalogue	Dynamic Content
Where data Lives	Stored externally in Catalogue and loaded via an API	Embedded inside the playable
Supported Condition Types	Unlimited (Time, Language, Device, Location, Weather)	2 MAX (Time, Language, Device, Location, Weather)
Updating Content	Updates instantly via live publish	Requires creative re-export
Performance	Lightweight, runtime content load, due to smaller file size vs DC.	Heavy creative payload
3rd Party Calls Required?	Yes, always.	Sometimes, only for LOCATION or WEATHER. Works on partners that don't support 3PC for other types.
Fallback	Fallback is automatic. (Default assets in the creative)	Must manually configure a fallback otherwise nothing could display.

Note: See the export menu for providers that support 3rd Party Calls.