Sessions

Track playable reach and traffic sources with total sessions, leading partner/platform, and trend graphs over time.

The Sessions section provides insight into how many users are loading your playable, where that traffic is coming from, and how performance trends over time. This part of the dashboard helps you understand overall reach and distribution across partners and platforms.

Key Metrics

At the top of the Sessions area, you’ll see several high-level KPIs that summarize project exposure and traffic quality:

• Total Sessions - The number of times the playable was viewable. This is the broadest measure of reach.

• Leading Partner - Identifies which distribution partner, selected at the time of export, delivered the highest number of sessions.

• Leading Platform - Shows which device category (mobile, tablet, desktop, smart TV, wearable) generated the most traffic.

These metrics help you understand where your audience is coming from and which acquisition channels are driving the bulk of your exposure.

Sessions By Partner Graph

A daily traffic graph shows how sessions trend over the selected date range. This helps you identify:

• Traffic spikes from campaign launches

• Sustained engagement periods

• Day-over-day fluctuations

• Drop-offs or plateaus

Sessions By Platform Graph

This graph visualizes how sessions are distributed across device types. Common platforms include:

• Mobile

• Tablet

• Desktop

• Smart TV

• Wearables

• Other (for unidentifiable device types)

Understanding device distribution helps inform creative formatting, controls, hotspot sizing, and user experience decisions.